Building Sustainable Brands Since 1990
The Brand House Group is an extraordinary organization that disruptively and responsibly builds brands in order to drive sustainable value and growth.
Julious Grant is the Founder, Chairman, and CEO of Brand House Group, which he established in 2019 with a vision to create a modern portfolio of breakthrough spirits brands. With over three decades of experience in the global wine and spirits industry, Julious has built a reputation as one of the sectors most accomplished and forward-thinking leaders.
Throughout his career, Julious has held senior executive roles at some of the industry's most prestigious companies. He served as Chief Commercial Officer at Beam Suntory, President & CEO of Bacardi/Brown-Forman in the UK & Ireland, and Executive Vice President/National Sales Director at Bacardi U.S.A. He also held key leadership positions at Moet Hennessy as Senior Vice President of Sales, and at Schieffelin & Somerset, Diageo North America and began his distinguished career at Seagram.
Julious earned his undergraduate degree in Marketing from Bethune-Cookman University where he played basketball. He has an MBA from the University of Miami and is also a Harvard graduate of the Advanced Management Program for International Senior Executives.
At Brand House Group, Julious leads with a focus on innovation, cultural relevance, and premiumization-building category-defining brands that resonate with today's discerning consumers and set new benchmarks for success in the spirits world.
Passionate About Our Brands
We pour our hearts into every label, every detail, and every story behind our spirits. Our passion is rooted in lived experience-drawing from heritage, craftsmanship, and personal pride. We believe a great brand doesn't just sell-it connects, resonates, and inspires. That's why we treat every brand in our portfolio like a work of art, infused with purpose and build to last. This passion fuels everything we do, from product development to how we show up in market- because we don't just make spirits, we live them.