Building Sustainable Brands Since 1990

 The Brand House Group is an extraordinary organization that disruptively and responsibly builds brands in order to drive sustainable value and growth. 

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Julious Grant is the Founder, Chairman, and CEO of Brand House Group, which he established in 2019 with a vision to create a modern portfolio of breakthrough spirits brands. With over three decades of experience in the global wine and spirits industry, Julious has built a reputation as one of the sectors most accomplished and forward-thinking leaders.

Throughout his career, Julious has held senior executive roles at some of the industry's most prestigious companies. He served as Chief Commercial Officer at Beam Suntory, President & CEO of Bacardi/Brown-Forman in the UK & Ireland, and Executive Vice President/National Sales Director at Bacardi U.S.A. He also held key leadership positions at Moet Hennessy as Senior Vice President of Sales, and at Schieffelin & Somerset, Diageo North America and began his distinguished career at Seagram.

Julious earned his undergraduate degree in Marketing from Bethune-Cookman University where he played basketball. He has an MBA from the University of Miami and is also a Harvard graduate of the Advanced Management Program for International Senior Executives.

At Brand House Group, Julious leads with a focus on innovation, cultural relevance, and premiumization-building category-defining brands that resonate with today's discerning consumers and set new benchmarks for success in the spirits world.

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Passionate About Our Brands

We pour our hearts into every label, every detail, and every story behind our spirits. Our passion is rooted in lived experience-drawing from heritage, craftsmanship, and personal pride. We believe a great brand doesn't just sell-it connects, resonates, and inspires. That's why we treat every brand in our portfolio like a work of art, infused with purpose and build to last. This passion fuels everything we do, from product development to how we show up in market- because we don't just make spirits, we live them.

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Values That Define Brand House Group

  • Legacy & Stewardship
  • Cultural Integrity
  • Craftsmanship & Excellence
  • Family First
  • Create Vision
  • Global Perspective